The “coastal” refers to the beachy nautical influence, and cowgirl is an ode to country western style. It’s a country-inspired look that is often seen on modern country pop singers. 

People Magazine describes it as “a trend that draws inspiration from both Disney's The Little Mermaid and Toy Story, blending the best style of the seashell sporting Ariel and cowgirl-boot wearing Jessie.” We love it!

Coastal cowgirl style involves airy fabrics and light-knit materials like crochets and linens. You will see a lot of warm-toned neutrals. Denim is also a coastal cowgirl staple! For accessories, you will see cowgirl boots, seashell jewelry, western belts, and woven hats and bags.

You might see these hashtags: #coastalcowgirl #cowgirl #bohowestern #beachy